was the first company to introduce wellness fashion to the Greek market and to embrace diversity by providing different body types with more-than-ever alternatives. Focusing on consumer needs and “difficult” sizing, usually not found through mass retailers, our company became the market’s gateway to “the right fit”. As we gained recognition, we continued to expand our product categories in the homewear, swimwear, activewear & skincare industries.
Our long-term relationships with pioneer, forward-thinking international brands have helped us become a liable, efficient partner and hence fuel our need to gradually evolve our portfolio. The incorporation of new, up-to-date brands has sparked new opportunities in the wholesale apparel & wellness services between Greece and Cyprus.
Today, we have evolved into a leading import and distribution company, with a significantly large wholesale clientele and numerous shop-in-shops in the largest department stores in Greece. At the same time, we have expanded our DTC presence in the retail network by launching the first retail wellness chain in Greece, Ma Chérie Wellness Stores.
Our goal is to help our customers reach the best version of themselves. We work relentlessly with passion, love, and inspiration to achieve that. The trust of our partners over the years is our driving force, while continuous improvement is our key to success.
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